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How to generate Aggregate Utility using CBC HB

We are trying to generate aggregate level utility. We have generated the aggregate level utility with the SMRT and by using the same data we have generated the individual level utility.

We have observed that the Share of Preference (SOP) with the aggregate utility from SMRT is very similar to the SOP with the individual level utility from CBC HB.

Is there any way to calculate the aggregate level utility from CBC HB? As the SOP using mean beta from CBC HB is coming out to be different from the above results.
asked Nov 13, 2018 by sanmit1988 (410 points)

1 Answer

0 votes
CBC/HB estimates respondent-level utilities using hierarchical Bayesian multinomial logit.  If you want to run an aggregate multinomial logit model, you can do so using our stand alone Latent Class software, and selecting one class.
answered Nov 13, 2018 by Keith Chrzan Platinum Sawtooth Software, Inc. (72,475 points)
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