I've started a project using conjoint analysis to investigate public acceptance of a type of wild-looking, ecologically-oriented urban parks with remnant brownfield qualities preserved (these parks developed on brownfields), and also, to investigate the relative importances of the features of this park type set by the public.
But I have a question in determining the attributes for constructing scenarios. I think attributes should be characteristics of this urban park type that the public deem important (I will investigate this through focus groups with participants. My hypotheses of these characteristics are: wild-looking appearance, remnant brownfield qualities, rich ecological value). Are these attributes appropriate for understanding public acceptance of this urban park type? If I want to know this acceptance situation, should attributes come from a set of parameters determining general park characteristics rather than specifc features of this urban park type? And to see what degree the public preference are consonant with features of the specific urban park type built on brownfields? I'm quite confused about this. Any help is appreciated! Thanks!