Sawtooth Software Conference 2019 | San Diego, CA, USA | September 23–27
 
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A la Carte

Purchase single modules for Lighthouse Studio, our industry-leading, Windows PC software for preference modeling surveys. All single modules qualify for a 30% off annual renewal discount.

Frequently Bought Together
Choice-Based Conjoint (CBC) + MaxDiff 30
10 CBC attributes with 15 levels each, 30 MaxDiff items, 50 General Interviewing data fields
$7,500 /license annually
Choice-Based Conjoint (CBC) + General Interviewing 100
10 CBC attributes with 15 levels each, 100 General Interviewing data fields
$7,250 /license annually
MaxDiff 30 + General Interviewing 100
30 MaxDiff items, 100 General Interviewing data fields
$3,750 /license annually
Individual Components
Choice-Based Conjoint (CBC)
10 CBC attributes with 15 levels each, 50 General Interviewing data fields
$5,500 /license annually
CBC + Advanced Design Module
250 CBC attributes with 250 levels each, 50 General Interviewing data fields
$7,000 /license annually
MaxDiff 30
Up to 30 MaxDiff items, 50 General Interviewing data fields
$2,000 /license annually
MaxDiff 2000
Up to 2000 MaxDiff items, 50 General Interviewing data fields
$2,750 /license annually
Adaptive Choice-Based Conjoint (ACBC)
100 ACBC attributes with 250 levels per attribute, 50 General Interviewing data fields
$7,500 /license annually
General Interviewing 100
Up to 100 General Interviewing data fields
$1,750 /license annually
General Interviewing 500
Up to 500 General Interviewing data fields
$3,400 /license annually
General Interviewing 1000
Up to 1000 General Interviewing data fields
$4,500 /license annually
General Interviewing Unlimited
Unlimited General Interviewing data fields
$6,000 /license annually
MaxDiff Analyzer Online Service
Up to 500 concurrent projects, TURF
$500 /license annually
Online Market Simulator for Administrators
1-year administrator account to create and publish projects to client accounts
$500 /license annually
Online Market Simulator for Clients
2-year user account for clients to access projects published by their administrators
$500 /license two years
Choice Simulator: Advanced Simulation Module (ASM)
Create simulations from conjoint data, search for optimal solutions, free client simulators
$2,000 /license annually
HB Estimation for Choice-Based Conjoint (CBC/HB)
Analyze up to 1000 attributes, parameters, and tasks per individual
$1,500 /license annually
Convergent Cluster & Ensemble Analysis (CCEA)
Group respondents based on up to 1000 attributes per individual
$500 /license annually
Menu-Based Choice (MBC)
Analyze up to 1000 attributes, includes logit and HB modules, plus simulations
$6,000 /license annually
HB for Regression Analysis (HB-Reg)
Analyze up to 1000 parameters per individual
$750 /license annually
Adaptive Conjoint Analysis 10 (ACA)
10 ACA attributes with 15 levels per attribute, 50 General Interviewing data fields
$2,000 /license annually
Adaptive Conjoint Analysis 30 (ACA)
30 ACA attributes with 15 levels per attribute, 50 General Interviewing data fields
$4,000 /license annually
Conjoint Value Analysis (CVA)
30 CVA attributes with 15 levels per attribute, 50 General Interviewing data fields
$2,000 /license annually
Latent Class Estimation for Choice-Based Conjoint
Segmentation analysis of up to 1000 attributes per individual
$750 /license annually
HB Estimation for Adaptive Conjoint Analysis (ACA/HB)
Analysis of up to 300 attributes per individual
$1,500 /license annually
HB Estimation for Conjoint Value Analysis (CVA/HB)
Analysis of up to 30 attributes per individual
$750 /license annually

All Product Plans Include:

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Free Standard Hosting
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3rd-Party Platform Compatibility
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Knowledgeable & Friendly Support
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Not sure what you need? Take a closer look!

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Schedule a product tour or try the applications for yourself!

The Purchasing Process

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1. Select a Plan and Request a Quote

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2. Confirm Plan with Our No-Pressure Sales Team

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3. Receive and Sign Quote (Agreement)

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4. Pay Invoice (Net 30, Check, Card, PayPal)

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5. Download/Access Software

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6. Do Market Research and Data Analysis!

Frequently Asked Questions

Can I pay monthly?

We only sell annual subscriptions. Please contact us if you have any concerns about the length of our subscriptions.

Can I transfer the license to another team member?

Each user of the license should have their own individual Sawtooth account. Account information cannot be shared but the administrator of the license can change which Sawtooth account is marked as a user. Research teams should consider our 5 or 10+ user subscriptions.

Do you offer academic discounts or reseller commissions?

Discounts are available to students or educators using the software for non-commercial use (see Academic Pricing). Reseller discounts or sales commissions are not available.

What forms of payment do you accept?

You can pay for our software and services with a check, an automated clearing house (ACH) direct payment, or a wire transfer. If your invoice is less than $10,000 USD, you may also pay with a credit card or PayPal.

Can I change my plan?

You can upgrade your license at any point during the subscription. If you have any questions on what subscription would best fit your needs or concerning our renewals, please feel free to contact us.

Is there a money-back guarantee?

Yes. If you find the software is not what you need, you can get a 100% refund if you return the software within 60 days from the invoice date.

How good is your free technical support?

Our problem-solving personnel will likely exceed your expectations. Our expert support team members not only answer technical questions about the software, but they can also give meaningful advice and point you in the right direction on your research.

Is training included with the purchase of a subscription?

Our technical support would be happy to help you get started on the software. We also have free resources on our website such as webinars, technical papers, and conference proceedings that you can pick and choose from. While not included in the subscription cost, attending workshops and the Sawtooth Software conference is a great place to learn the methodology and software.

What if I would rather have someone do the programming or analytics for me?

We have a highly-trained analytics team that is available for hire. Please contact them at This email address is being protected from spambots. You need JavaScript enabled to view it. to discuss your project or the in-depth assistance you may need for your own research.

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