Sawtooth Software: The Survey Software of Choice

The Patent Trial of the Century

No, we're not referring to OJ and gloves that won't fit. We’re talking conjoint analysis, Sawtooth Software, and our book "Getting Started with Conjoint" all factoring into the courtroom arguments in Apple's $2.5 billion suit against Samsung that many are calling the Patent Trial of the Century.

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Joint SKIM/Sawtooth Software Event in Berlin, April 9-12

Together with our European technical support partner, SKIM Group, Sawtooth Software is pleased to announce the 2013 SKIM/Sawtooth Software European Conference and Training event. The European event will occur every 18 months, to place it in good rotation with the US-based Sawtooth Software Conference (to occur October 15-18, 2013 in Southern California).

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Panel Sample: Who We're Using

In our latest customer feedback survey, we asked our users which Online Web Sample/Online Panels they primarily used over the last 12 months. Up to six mentions were allowed, asked in open-end format with no pre-coded responses. Sample providers who were mentioned by at least 3% of the sample in 2012 are reported below. (If a firm acquires another firm, the results for years prior to the acquisition are not netted.)

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Menu-Based Choice (MBC) v1 Released Today

After 19 months of work, we are releasing MBC v1 today! 82 beta testers have been involved in the process, and due their excellent assistance we feel this is a very clean release. Menu-Based Choice (MBC) opens up a new world of discrete choice modeling possibilities for capable Sawtooth Software users who have some training in econometrics and discrete choice modeling. It's truly remarkable what you can accomplish with MBC.

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