Advanced Concepts in Choice-Based Conjoint Part 1

On-demand Webinar

Presented by

Aaron Hill 500x500 Copy
Aaron Hill
Vice-President of Client Services
Megan Peitz
Megan Peitz
Ingenuity Ambassador

About this Webinar

In February 2016, we gave a webinar called, A Beginner's Guide to CBC with Sawtooth Software's Discover. In that hour, we were able to touch on how to design a CBC exercise. But there is so much more one can do in Lighthouse Studio with a CBC design! Join us in this two-part series to learn about different design approaches including conditional pricing/display, partial profile, alternative specifics and much more!

What You'll Learn

  • Dual Response 
  • Constant Sum
  • Conditional Pricing/Display
  • Alternative Specific

Resources

Advanced CBC Part 1 - SlidesDownload