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Sawtooth Solutions #23: 2005 Fall

500,000 CBC Surveys in Less than Three Months

The following story was submitted by Peter Kurz of TNS Infratest. It recounts how TNS Infratest conducted an online social research study in Germany from October to December, 2003. With 500,000 respondents collected using SSI Web, this certainly represents one of the world’s largest conjoint studies.

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