Saliha Karadayi-Usta

Saliha has a PhD degree in the Management Faculty at the Istanbul Technical University (ITU), Turkey. She is a research assistant at ITU Industrial Engineering Department, and her main research interest is in service supply chain management.

Her Ph.D. thesis’ first phase consists of medical tourism service supply chains (MTSSC) conceptual model (https://www.jiem.org/index.php/jiem/article/view/3008). This framework has seven service supply chain processes, and the first process is the “service design”. Hence, she examines service design by using conjoint analysis. The result of the conjoint analysis has shaped the next sections of her Ph.D. thesis.

She has conducted adaptive choice-based conjoint research with the support of “Foreign Economic Relations Board of Turkey” and “Turkish Healthcare Travel Council” in order to reach the patients with a multilingual questionnaire. Her PhD project contains service packages to offer medical tourists, so that their purchasing behaviour can be observed, and this part of her research has been published as an article (http://fs.hacettepe.edu.tr/saglikidaresidergisi/dosyalar/23.2.6.pdf).

Prior to starting her PhD Saliha completed a MSc in Industrial Engineering at the Istanbul Technical University and a BA in Industrial Engineering at the Dogus University.