We often hear from people very new to conjoint analysis who want to receive instruction and training. An excellent opportunity is the 1.5-day introductory class on conjoint analysis held just prior to our regular research conference in San Diego, CA, on October 4-5 (Monday and Tuesday). Tom Pilon, Ph.D. will be conducting the sessions. Tom has extensive experience in applying conjoint methods to business problems.
Tom will introduce the three main methods of conjoint analysis, including traditional full-profile conjoint, Adaptive Conjoint Analysis (ACA) and Choice-Based Conjoint (CBC).
The cost is $700. To register for this event, please visit www.sawtoothsoftware.com and click the Education + Conference link.